Being an entrepreneur takes a lot of determination, hard work, grit, and dedication. One cannot get to a certain successful state without some rules or simple tips/hacks that are followed religiously. In the beauty business, it is even more difficult to create a place for oneself and to even cause a stir. Lately, the beauty business has seen a huge boom and is extremely competitive. To find a place in such an industry and to have the guts to continue is what makes a good entrepreneur. Here, we have spoken about some beauty entrepreneurs – what they think, follow, and the life hacks that they believe in.
Nyakio Grieco – Nyakio is a successful beauty entrepreneur who, though gave a lot of importance to academics, found that beauty lies in simple and green products. Her mother made her follow simple rituals for her skin and hair with Grapeseed oil and Shea butter. Her grandma showed her how to make simple exfoliation creams with Coffee beans. These simple lessons made her believe in natural products and create a beauty path of her own. Nyakio follows simple life hacks that have kept her going. Things like ‘circling,’ which essentially means that you sit down with your friends and voice out yourself. Sharing yourself and keeping that within your circle gives you confidence and gives a voice to your intentions. She tried the long and hard way up and believes that there are no short cuts. One needs to find oneself and stick to one’s own inner beauty. Nyakio also believes in following simple beauty rituals.
Susie Willis – She is the founder of Romilly Wilde and has found a place of her own in skincare products. She follows certain beauty rituals and life hacks that keep her healthy and on top. She gives a lot of importance to nourishment, specifically the right kind of nourishment. Skin being the largest organ of our body, will show how healthy or not your body is. Hence what you eat, how you eat it, when you eat – everything counts towards the health of your skin. The proper kind of diet and supplements not only helps in overall health and growth, but it also helps inappropriate skincare. Susie is also a regular with Vitamin C and gives a lot of importance to its daily intake. According to her, it helps in increasing collagen and thus maintains the elasticity of our skins.
Jaime McLaughlin – Jaime has been a makeup and hair artist for more than a decade and has also launched several beauty courses. According to her, caring for others first starts with self-care. Unless you are healthy in mind and body, one cannot move onto the next step. The most important lesson is not to get too comfortable in one’s own space and to keep learning and adapting according to the world. Things are continuously changing, and one needs to keep up with current trends, likes, and dislikes. Her main advice to women is to not give into sales gimmicks and stick to multifunctional products that would last them a long time and serve their purpose.
Angela Jia Kim – Angela is the founder of Savor/Beauty, who also strongly believes in self-care. According to her, one’s own beauty regime can be made into a self-care practice method. As per her, everyone’s life is chaotic; it is up to us to make even that chaotic surroundings organized in such a way that it pushes us and our passions.
Huda Kattan – Huda is the founder of Huda cosmetics and is a strong believer in complete focus. She says that one can easily lose focus and lose their way. It is not easy being an entrepreneur. Getting sidetracked is easy and, at times, inevitable. But striving to come back to the original path and staying on it is what requires dedication and is most important.
To be a beauty entrepreneur, one needs to be a thorough professional Makeup Artist. That means being up to date with all current practices and trends. This is one life hack that is commonly followed by all entrepreneurs else they would soon be obsolete. Each beauty entrepreneur has their own beauty routine in which they engage actively and in the products that they believe in and sell.
The base of every skincare or beauty ritual is first – hydration. Skin and beauty cannot be sustained without proper hydration. Hence, all beauty entrepreneurs suggest that you drink a lot of water and fluids. You will see most of them carrying their own bottles of water and ensuring that they stay hydrated even in the busiest of times. Also, beauty entrepreneurs religiously use their own products so that they can understand the needs and reactions of their customers and if they can enrich their products further.